As you can imagine, the frozen custard store profit potential can vary widely.
If you’re running a small walk up store from May to November you’ll have markedly different costs and sales numbers compared to a store that sells hot food and coffee along with frozen custard all year around. Typically, the larger the store and more complex the menu, the higher your costs and revenues.
Sales and costs are very difficult to estimate. Our free guide to open a success ice cream store will help provide some guidance on how to estimate these costs. Simply put, the better the location and the more complete the menu, your costs and your sales will be higher.